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The Christmas campaign kicks off: toast with brut brut DOP

It will be Friday, November 16 at 7:00 p.m. in Intu Asturias, the first 500 attendees will be given a bottle of brut cider so it is recommended to arrive in advance.

LA SIDRA.- From December 1 to January 7, you will be able to taste the Brut Cider registered with DOP at nearly 300 establishments throughout the whole of Asturias. And to give the kick-off to this campaign, the Regulating Council of the PDO Sidra de Asturies together with the shopping center Intu Asturies have organized a massive toast that aims to “mark a milestone” in terms of gastronomic activities. The objective is to value this cider among the Asturians and make it known among the thousands of visitors who come to Asturies at this time.

“Christmas is approaching and it is time to toast, share and celebrate the arrival of the new year with family and friends, many Asturians will do it with sparkling natural cider from the land, which is why the Denomination of Origin Sidra de Asturies and Intu Asturias want to make the most spectacular toast to announce the arrival of the Christmas holidays “point out from the Regulatory Council.

So that in the aforementioned shopping center, from 18:30, will be delivered to attendees a glass of sparkling natural cider attached to the Denomination of Origin of any of the six brands participating in the Asturies Sidra Brut event: Black label bagpiper, EM, Poma Aurea, Pomarina, Prau Monga and Solaya. The toast will also be the starting point for the lighting of the lights and the Christmas tree, around 10 meters high and inspired by a toy factory. It is recommended to arrive in advance.

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