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Xixón is promoted in Frankfurt

An Asturian delegation of the Asturies XXI Foundation and LA SIDRA magazine participated in the biggest European cider fair, the Apfelwein Weltweit.

On last Sunday 10th in the uncomparable historical building of Palmengarten, Botanical Garden of Frankfurt, there was the successful cider fair with more than 70 exhibitors of different countries and more than 250 cider varieties.

With an attendance over 2.00 people, the Asturies’ stand represented by the Asturies XXI Foundation gave to know the city of Xixón as destination of interest for its cider culture and especially as headquarter of the International Hall of Gala Ciders (SISGA).

Thsanks to the collaboration of Divertia it was possible to have this Asturian representation that developed an intense list of contacts with the different producers and distributors that showed their interest in knowing the city and participate in the next edition of the SISGA to be held the first weekend of October.

It was given the circumstnace that many of the people that came along the stand of the Asturies XXI Foundation did already know both Asturies and Xixón, especially fot the First Cider of the Year and cider party, of which they have a very nice memory.

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